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A collection of my raw notes, ideas, crafted projects... and everything in between. Click around or feel free to enjoy the view.
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Career journey
Scroll horizontally from 2013 to 2025 to explore the milestones.
Launched Mac Square, my first YouTube channel.
Partnered with clients as a solo designer and editor, honing craft and process.
Blue Corona, Inc — helping brands grow with conversion‑focused digital experiences.
PwC Products & Technology — designing product ecosystems at enterprise scale.
PwC Products & Technology — leading a team shaping strategy, systems, and design quality.
Instinct Science, LLC — building tools that help veterinarians deliver better care.
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Designed by – Luke van Zyl